MULLY CLUB

BRAND FOUNDATIONS

MULLY CLUB BRAND FOUNDATIONS

MULLY CLUB

BRAND FOUNDATIONS

MULLY CLUB BRAND FOUNDATIONS

Blank white sheet of paper.
Two smiling women taking a selfie outdoors on a grassy area. The woman on the left has blonde hair, blue eyes, and is wearing a white shirt with black polka dots. The woman on the right has dark hair, glasses, and is wearing a black and white patterned sweater. 
"Working with Alana gave us a brand that feels completely like us."
"Working with Alana gave us a brand that feels completely like us."

We went in with a mood board and a rough idea of the vibe we were after, and she took everything we had in our heads and turned it into a brand that feels confident, playful and effortless.

The brand direction process gave us so much clarity, and every part of it felt thoughtful, intentional and completely aligned with the vision we had for Mully Club.

Seeing the final brand made us feel so excited and inspired. We loved seeing our vision not only come to life, but become even better than we could have imagined. She just got it.

[ BEC & DANI ]

CORAL THEORY

BRAND FOUNDATIONS

CORAL THEORY BRAND FOUNDATIONS

CORAL THEORY

BRAND FOUNDATIONS

CORAL THEORY BRAND FOUNDATIONS

A blank, white textured background.
A woman with shoulder-length brown hair wearing sunglasses and an orange sleeveless top, standing near a body of water during daytime. 
"Having Alana guide me through every stage of the process was invaluable"
"Having Alana guide me through every stage of the process was invaluable"

From the very beginning, she brought a clear creative vision and an ability to weave together brand foundations and visual concepts to create something that felt both cohesive and beautiful.

What stood out most was her ability to take my crazy ideas, even the ones I struggled to articulate, and transform them into branding that feels personal, intentional, and completely aligned with my vision. It’s like she could read my mind!

I’m so grateful for what we created together and can’t wait to continue working with Alana as my brand grows.

[ EMMA BRENTNALL ]

LOCAL GROUNDS

BRAND FOUNDATIONS

LOCAL GROUNDS BRAND FOUNDATIONS

LOCAL GROUNDS

BRAND FOUNDATIONS

LOCAL GROUNDS BRAND FOUNDATIONS

  • A promotional poster featuring a lakeside scene with trees and a calm body of water, promoting a small community and local surf club event. Branding & Websites Northern Rivers NSW
  • A printed flyer promoting a local small business catch-up event, featuring the words 'Local Grounds*' in large bold text, with supporting text 'Local Small Biz Catch Ups See You On The Grass' and words 'Community,' 'Coffee,' and 'Connection' scattered across the page.
  • Poster with a yellow coffee cup illustration featuring a blue asterisk inside, set against a background of a tree with dark leaves and sky. Includes text for a monthly meetup hosted by Lennox Head Surf Club, related to coffee, community, and connection.
  • An illustrated poster for a local small business club, showing people toasting with coffee mugs. The text reads "see you on the grass once a month," along with the event details "8AM - 10AM LENNOX HEAD SURF CLUB." The poster has a blue background with stylized line drawings and orange text that says "Local Grounds."
  • Flyer for a monthly meet-up event of the Lennox Head Surf Club, titled 'Local Grounds,' scheduled from 8:00 to 10:00, with a background image of a beach scene showing sand, grass, and ocean waves. Branding & Websites Northern Rivers NSW
  • Invitation to a small local meet-up on outdoor grass, featuring partial images of three people sitting, with a focus on their legs and hands, with event details overlaid. Branding & Websites Northern Rivers NSW 
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